Korea TV vendors plan to continue developing Ultra HD TVs in 2014 while development of OLED TVs is expected to remain slow due to low production yields for OLED TV panels.
Vendors such as Samsung Electronics and LG Electronics continue to invest in OLED TV production but are still having trouble improving yields for OLED TV panel technology. This has led to high pricing for OLED TVs, which is expected to continue throughout 2014 and limit sales of the TVs.
The two vendors are pushing up development of Ultra HD TV production instead as a result and even expect pricing for their high-end Ultra HD TVs to further drop in 2014 as Ultra HD TV panel pricing is expected to drop.
The two vendors, however, still plan to keep OLED TVs a major part of their TV product lineup by releasing new models and adding new features such as curved displays. |